Yummi Karma tinctures are good vibes in a bottle.
We taste good. You feel good. Let the good times roll!
We’re not here just to be yummi—, but to make sure everyone who wants to experience the benefits of cannabis has a good time.
We help you drop your bad days!
If you’ve tried our tinctures, you know why we’re called Yummi. But what about Karma?
It all started with CEO Krystal Kitahara’s self-serve, honor-system orange juice cart: the original Yummi Karma. We left behind juice for cannabis, but kept the flavor and the good vibes. Our tinctures help more people benefit from cannabis—and our Good Karma products keep that positivity rolling forward. A portion of the proceeds from these products have supported causes we care about in California: lobbying city hall for change in our cannabis community, donating to college food banks, and supplying gloves and masks to essential workers.
As a sister-founded brand, we’re committed to uplifting women. TK% of our Mood Magic drops is donated to causes that support women. And our yearly Empower Women, Period campaign addresses period poverty, a lack of access to menstrual products, education, and hygiene facilities that affects 500 million people worldwide. Collaborating with local organizations, we’ve collected over 10,000 pads, tampons, and liners to make “period packs” for Californians in need.
So that’s where the karma in our name comes from: Yummi Karma products don’t just taste good—they do good, too.
Because the world of cannabis is like open swim: there are water-winged beginners and Olympic swimmers are splashing around together in the deep end. And us? We’re the lifeguard—not here just to be yummi, but to make sure everyone who wants to experience the benefits of cannabis has a good time. So c’mon in—a few drops will do you good!
For wholesale inquiries:
get in touchwe gave ‘em something to talk about
… so what were two stoner sisters to do? We knew cannabis could help, but mom wasn’t into smoking. Our solution? A tincture. We tried countless formulations and came up with a sleep potion she couldn’t resist. It tasted so dreamy she forgot it was weed, got her off her medication, and—most importantly—helped her get some zzz’s. (And now it’s our most beloved product, Drift Away.)
We saw how much yummier our mom’s life was and knew we had to keep rolling that positivity forward. So we launched Yummi Karma, California’s first line of cannabis tinctures designed for specific wellness solutions. Today our lineup includes high-dose drops with yummi flavors, microdose formulas, and High Gorgeous, our collection of cannabis-powered skincare.
Here’s to more good nights!
With the use of innovative solutions and business strategies - combined with the unrelenting ability to identify new revenue streams to achieve business objectives and sustain long-term growth - Krystal is the driving-force behind Yummi Karma’s success and is a recognized expert in the cannabis industry. Krystal attended Fresno State where she started her first company on campus before graduating with a Bachelor’s Degree in Business and Entrepreneurship. With a love for business and cannabis, Krystal walked away from a media sales career in 2014 to launch her first cannabis brand, Yummi Karma. After receiving the first manufacturing license in Orange County, CA, Yummi Karma revolutionized the industry with savory edibles and California’s first line of tinctures. In 2016, Krystal sought to create a brand that embodied her vision to target women’s health and launched High Gorgeous with a lineup of infused beauty products. As Chief Executive Officer, Krystal brings a fresh perspective to the industry and has successfully built cannabis brands that appeal to and empower women. A visionary leader, Krystal’s enthusiasm for the future of cannabis has her rising to any challenge, never letting the word “no”' defeat her in the pursuit of success.
Chelsea Kitahara is a founding member of Yummi Karma. Together with her sister Krystal, they make a dynamic duo. She graduated from University of Oregon. Returning to California with a results-oriented mindset, Chelsea keeps the team on a path to financial success. As Chief Financial Officer, she oversees cash flow and financial planning to guide forward-looking strategies while protecting vital assets of the company. With proven experience, Chelsea continues to manage Yummi Karma's ever growing portfolio. Accomplishments include obtaining the first manufacturing license in Orange County, advising the City of Costa Mesa, and being an active member of the Chamber of Commerce.
Jerilyn gained the trusted position of Chief Operations Officer in 2021 after spending 4 years as the company's controller. She brings 16 years of experience in the insurance industry specializing in personal lines protection that prepared her for success in the ever-changing industry of cannabis in California. Born and raised in Orange County, Jerilyn earned a bachelor's degree from California State University, Long Beach. Jerilyn oversees the day-to-day administrative and operational functions of Yummi Karma and High Gorgeous. By maintaining key operational procedures, creating new processes and ensuring day to day operational excellence, Jerilyn's contributions can be directly tied to the company's significant growth.
As our Chief Strategy Officer, Jennifer’s main priorities are People and Processes. While working with the executive team to execute strategies for company growth, Jennifer also focuses her energies on the development of all team members and their progress at Yummi Karma. Having spent the last 15 years in various leadership roles, Jennifer has gained a knack for working and leading the team with grace. Looking forward, Jennifer is excited to continue working with the team to achieve desired goals as well as focus on company expansion and growth. Born and raised in the Central Valley, Jennifer attended California State University, Fresno where she earned her bachelor’s degree in Business, Entrepreneurship.
Kevin Leonard is Yummi Karma’s Chief Revenue Officer and is responsible for managing Yummi Karma’s wholesale partner in addition to supporting all departments from behind the scenes. Kevin brings 3 years of cannabis sales leadership to Yummi Karma and has worked in an external facing role as a Key Account Manager as well as internal facing as a Sales Operations Manager. Prior to joining cannabis, Kevin spent 7 years in the craft beer industry developing his sales skills while honing his distributor management abilities. As a graduate of UC Irvine, Kevin takes pride in working for an Orange County based company and is looking forward to growing with Yummi Karma in an ever-changing industry.
As a creative leader with an entrepreneurial spirit and passion for creative thinking, Cacie spearheads the overall brand and marketing operations at Yummi Karma. As the 'brand guardian', Cacie is immersed in current culture with an intuitive ability to identify future market trends and align them with target customer groups - using both as motivators to drive revenue through marketing initiatives. Born and raised in Southern California, Cacie graduated from the University of Southern California with her Bachelor's degree in Communications with a concentration in Entertainment, Media, & the Arts. After college, she jumped right into the exciting world of entertainment and worked in live music production for 6 years. Looking for a more steady career, Cacie pursued a career in the booming cannabis industry and started working at Yummi Karma in 2018. Cacie's insatiable curiosity and passion for uncovering brand and consumer connections are the driving forces behind the ideas and campaigns that connect Yummi Karma with customers. Balancing the science and art of brand strategy, Cacie turns research data into insights, identifies customer attitudes and behaviors, and serves as the voice of the customer in brand positioning and campaign development.
As Trade Marketing Manager, Shelbie is responsible for market brand development. She works to improve brand presence by ensuring successful campaign execution across all accounts, focuses on in-store brand support, successful product launches, and public relations. Having a passion for the cannabis culture early on, she regularly attended industry events for fun, which is where she discovered the Yummi Karma and High Gorgeous brands. Shelbie has now been in the cannabis industry for nearly 10 years. As a trusted liaison specializing in assisting wholesalers, distributors, and retailers, Shelbie’s extensive experience and knowledge has led her to create many meaningful partnerships throughout the state.
With nearly a decade of experience in cannabis, Brooke is an expert in all facets of the industry. While studying at OCC, she realized health and nutrition were her calling and wanted to dive into industries that focused on overall wellness. Being a true socialite, she worked with friends to help build cannabis companies, skincare products, and lead sales teams to growth and success. As the Senior Client Success Manager for Yummi Karma, her role focuses on client relations, building sales, training newcomers and setting them up for success. Networking, connecting with other like-minded individuals and helping others soar are things she loves and highly enjoys.
Lizzy joined the team as Marketing Specialist in January 2022 after transitioning from the Cannabis Testing Lab space. She brings 14 years of experience in on-set creative experience and a unique understanding of consumer trends that prepared her for success as Yummi Karma's Marketing Specialist An OC native, Lizzy started her professional journey in the Hotel Industry before moving to San Francisco and later Seattle, where she pursued her career in Marketing. Before moving back to SoCal and entering the cannabis industry, her experiences up North helped to mold Lizzy into a trusted consultant, where she was focused on helping fine-tune small businesses within the fashion and beauty industries. As Marketing Specialist, Lizzy’s proudest accomplishment has been leading our “Empower Women, Period.” initiative. To date, we have raised and donated over 20,000 individual feminine hygiene products to local women in need. As a humanitarian artist, Lizzy’s passion for helping women through cannabis has her constantly seeking opportunities to give back to the community she loves so dearly.
Meagan Dihom is a Client Success Manager for Yummi Karma. She maintains successful relationships with existing partners by supplying outstanding customer service. Aside from supporting critical clients in Los Angeles and beyond, she is a shark when pursuing prospects. Meagan discovered her passion for Cannabis in 2015 after her father passed away from cancer. She studied the science of cannabis and obtained 9 certificates through a Colorado-based program called the University of Cannabis Training. She attended San Bernardino Valley College as a student-athlete studying Business Management while working for local dispensaries. Upon legalization, she became a manager for the largest shop in Long Beach where she oversaw 60+ employees and developed operational tools to improve store performance. She continued to grow in the industry and went on to work for multiple brands as a sales rep and field marketing manager before taking her talents to Yummi Karma.
As Yummi Karma's Production Specialist, Ty oversees all operations in production within the manufacturing facility. If you have tried a Yummi Karma tincture, or lotion recently, chances are he was the chef behind it. While Ty was born and raised in California, he relocated to Colorado in order to join the "Green Rush" and learn the ins and outs of the corporate cannabis world including, growing, budtending, and Hydrocarbon Extraction. Within a couple years, Ty was the lead of one of the largest extraction labs in Colorado. With a vast knowledge of the cannabis industry, Ty returned to California to pursue his career in cannabis as Yummi Karma's Production Specialist with a mission to educate people about cannabis and broaden their understanding of the plant's myriad of benefits.
Timethy Sal is the current Operations Specialist for Yummi Karma. His position focuses on every aspect of the production process as well as receiving and implementing information to the allocation of processes and resources of the supply chain provided by the Operations Manager. Timethy has earned a bachelor's degree from CSULB with focus in Operations and Supply Chain Management and has worked diligently on improving his experience in horticulture and growing. Working and focusing on synergy and sustainability in past and current operations, Timethy strives to create an environment where quality of teamwork and positivity is encouraged for the growth of an organization. For the future, Timethy looks forward to the continued success and growth of his peers at Yummi Karma and strives for implementing education and knowledge about the benefits of cannabis in the community.
Highly regarding safety as number one priority in the workplace, Esme insures company is in compliance with OSHA regulations as Safety Specialist. Implementing safe work practices and awareness for a zero-accident environment. Having previous experience in the food industry, Esme is no stranger with the proper ins and outs of food handling. Attaining skills in management, Safety protocols, and customer service. Gaining a greater understanding of the value of high-quality products for consumption. Whether it be for pleasure or health benefits. Esmeralda's future focus is on spreading awareness of Yummi Karma products to benefit not only the cannabis community, but the populations who are unaware of its information.
Jasmine 'Jas' Pearson is an eager Production Assistant skilled in all aspects of manufacturing facility and aids in helping the production process run smoothly. In 2014, Jas started her career in the cannabis industry as a budtender, and through her hard work, has gained experience as a shift lead and general manager in the retail space. Jas looks forward to spreading the word and raising awareness about the amazing benefits of cannabis in its many forms in her community and beyond.
As the Director of Operations, Tamara is responsible for overseeing the overall manufacturing operations at Yummi Karma. Tamara's strategizing techniques can be directly linked to the efficiency throughout the supply chain. Tamara is no stranger to hard work and dedication since she started her first job when she was 15 years old. A few years later, she entered the cannabis industry and has held positions ranging along the whole journey of the cannabis plant - from trimmer, to budtender, to manufacturing with Yummi Karma. Tamara loves good food and makes healthy, balanced nutrition look delicious. Now, with almost a decade of experience in the cannabis industry, Tamara has been surpassing her goals and living as Albert Einstein famously said: “Try not to become a [person] of success, but rather try to become a [person] of value.”
Chynna brings over 14 years of cannabis knowledge and experience to the team and has an expansive understanding of retail, manufacturing, distribution, sales and marketing in both medical and adult-use markets. As a seasoned cannabis leader, she applies this knowledge in her role as Business Development where she also manages and leads the Client Success Team. She is passionate about patient education, community outreach, customer service, and product innovation. Chynna also founded the award-winning brand Zendo in 2017 and is excited to re-launch the brand with the influence of the Yummi Karma team. Outside of the office, Chynna enjoys nature. She strives to live an organic, natural lifestyle while on her 3-acre farm raising goats, chickens and beekeeping. Aside from the farm life, stained-glass is her favorite hobby. Creative and driven, Chynna can take on anything thrown her way. Notable achievements Zendo Awards 2017 High Times 1st Place Best Edible 2017 Emerald Cup 3rd Place Best Edible 2018 Edibles List 1st Place Best Edible 2019 Emerald Cup 1st Place Best Edible
Nitaya Chapman is the Market Research Manager for Yummi Karma. A veteran in the Cannabis Industry, Nitaya began her professional journey in 2010 and says that it was in the early days that she realized her love of this overlooked and misunderstood plant. As Market Research Manager, she is focused on providing the team with the most relevant information that pertains to the market to help make fact-based decisions and keep the company moving in an upward direction. Nitaya keeps the team informed on market trends and leads the development on new product research.
Office Manager, Marisol aka Marz, brings years of cannabis experience to the Yummi Karma team. Marisol graduated from North America’s first cannabis college, Oaksterdam, in 2012 and was one of the only female interns in their horticulture program. After Oaksterdam, Marisol worked in sales, marketing, and as a budtender for different cannabis companies throughout California. Marisol’s connection to cannabis is more than just professional - in 2013, she witnessed its rehabilitating effects when her husband started using cannabis as a treatment for grand mal seizures (and he has been seizure-free ever since!). In her free time, you can often find Marisol painting, taking pictures, writing, or gardening with a joint in hand. A proud Latina, she is helping to break the stigma surrounding cannabis by educating all ages of her Latinx community. Her experiences have made Marisol even more passionate about helping others figure out how cannabis works best for them.
Yummi Karma products have not been evaluated by the Food and Drug Administration (FDA). This information is not intended to diagnose, treat or cure any disease. This information should not be interpreted as medical advice or treatment. You should consult your physician or other health care professional before starting any medication or supplements. Further, Yummi Karma does not manufacture, sell or distribute any products that are in violation of California State Law.